ARY Digital CEO Salman Iqbal has called on Pakistan to develop a homegrown OTT streaming platform, highlighting the country’s potential in technology, entertainment, and digital innovation.
Responding to Federal Minister Ahsan Iqbal, Salman Iqbal stated that Pakistan possesses the necessary technology, creative talent, and international audience base to build a successful local streaming service.
He emphasized that Pakistani entertainment has a strong global reach, especially among Urdu-speaking communities, and encouraged investment in “Made in Pakistan” technology solutions.
Salman Iqbal also revealed that ARY Digital had previously declined an offer from Netflix to provide its content, reflecting the company’s focus on maintaining control over its digital content strategy.
The discussion has renewed conversations about Pakistan’s digital media future and the possibility of creating a locally developed platform capable of competing in the global streaming market.
Key Highlights:
- ARY Digital CEO supports a Pakistani OTT platform.
- Pakistan has technology and creative talent to compete globally.
- Urdu-speaking audiences represent a major international market.
- Focus on Made in Pakistan digital innovation.
Disclaimer: This article is for informational purposes only and is based on available reports. The featured image is AI-generated and used for reference purposes.
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